The B2B SaaS Ad Library that ReadsCompetitor Signals for You
One ad can change a B2B company's trajectory — and the brands that define your category ship dozens of variations every week hunting for it. Ventana is the B2B SaaS ad library that archives every LinkedIn ad they test, classified by objective, angle and format, reviewed by a human.
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Kitchens were white. Refrigerators were white. The whole category had quietly agreed on white. Then Whirlpool painted theirs in color.
The opportunity was in plain sight. Their competitors didn't need a twelve-month innovation program. They needed a can of paint.
But the market changed while they were busy working. Heads down. Roadmaps open. Window closed.
That is why we watch competitor ads. A new claim. A new CTA. A pain point that keeps repeating. Small changes that tell you the customer is looking somewhere else.
By the time it's obvious, it's no longer a signal. It's market share.
That's why we called it Ventana — Spanish for window. This product exists to keep yours open.
Inspired by Kapital K128 with Xavier Marcet, on the habit of looking out the window.
Listen to the episodeYour next move
See the market.
Find your opening.
See what competitors are testing, understand their messaging and save your best ideas. One workspace. A clearer view.
- Competitor ads, classified
- Brand Tracker & activity timelines
- Creative tests, hooks & landing pages
- Creative inspiration
- Saved ideas & shared folders
- MCP for Claude & ChatGPT
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Meta is coming next, alongside Sales Tech & RevOps · Cybersecurity · Martech · Spend Management & Finance Ops · Customer Ops.